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The AI search startup Perplexity just proposed a bid for acquiring (and transforming) TikTok, per a company blog post published Friday.
“Perplexity is singularly positioned to rebuild the TikTok algorithm without creating a monopoly, combining world-class technical capabilities with Little Tech independence,” the company wrote.
They claim they’re uniquely positioned to do this “without creating a monopoly,” unlike potential acquisitions by competitors or investor consortiums that might maintain ByteDance’s influence. The plan includes:
- Rebuilding TikTok’s algorithm from scratch “in American data centers with American oversight”
- Making the recommendation system “transparent” and open source
- Upgrading the AI infrastructure using Nvidia Dynamo technology
- Adding citation capabilities to videos similar to Perplexity’s existing features
- Integrating Perplexity’s search capabilities with TikTok’s video library
- Enhancing personalization for users who connect Perplexity and TikTok accounts (which, the startup claims, “could help surface more relevant content on TikTok”
- Adding multilingual capabilities through automatic translation
ByteDance, the …
Read the full story at The Verge.
